Privacy Policy
Last Updated: January 2026
Chrome Creative ("we," "us," "our," or "Company") operates the chrome-creative.co.uk website ("Site"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our Site, which provides information and affiliate links to non-UK casino operators.
Please read this Privacy Policy carefully. By accessing and using chrome-creative.co.uk, you acknowledge that you have read, understood, and agree to be bound by all the provisions of this Privacy Policy.
Information We Collect
We collect information in the following ways:
- Personal Information: When you voluntarily submit contact forms, newsletter subscriptions, or other requests, we may collect your name, email address, and other contact details you provide.
- Technical Information: We automatically collect your IP address, browser type, operating system, referral URLs, and pages visited through server logs and tracking technologies.
- Cookies and Similar Technologies: We use cookies, pixels, and similar tracking technologies to monitor Site usage, preferences, and behaviour (see Cookie Policy below).
- Usage Data: We collect information about how you interact with our Site, including click patterns, time spent on pages, and links followed.
How We Use Information
We use the information we collect for the following purposes:
- To conduct analytics and understand how visitors use our Site
- To track affiliate commissions and performance metrics from casino operator partners
- To improve Site functionality, user experience, and content
- To send newsletters, promotional content, and updates (with your consent)
- To detect and prevent fraud or security issues
- To comply with legal and regulatory obligations
Cookie Policy
We use the following types of cookies:
- Essential Cookies: Required for Site functionality and security.
- Analytics Cookies: Used to track visitor behaviour and Site performance (e.g., Google Analytics).
- Affiliate Tracking Cookies: Used by casino partners and affiliate networks to track referrals and conversions.
- Marketing Cookies: Used for retargeting and promotional purposes.
Most web browsers allow you to control cookies through browser settings. You can refuse or delete cookies; however, this may impact Site functionality. You may also opt out of certain tracking by adjusting your privacy settings or using tools such as the Network Advertising Initiative Opt-Out Tool.
Third-Party Links
Our Site contains links to non-UK casino operators and other affiliate websites. We are not responsible for the privacy practices, terms, or content of third-party sites. We encourage you to review the privacy policies of any external websites before providing personal information. These third parties may collect data independently and are not bound by this Privacy Policy.
Your Rights
Under UK and EU data protection law (including the UK GDPR), you have the following rights:
- Right of Access: You may request a copy of the personal data we hold about you.
- Right to Rectification: You may request correction of inaccurate or incomplete data.
- Right to Erasure: You may request deletion of your personal data ("right to be forgotten").
- Right to Restrict Processing: You may request that we limit how we use your data.
- Right to Data Portability: You may request a copy of your data in a portable format.
- Right to Object: You may object to processing for marketing or profiling purposes.
- Right to Withdraw Consent: You may withdraw consent to data processing at any time.
To exercise any of these rights, please contact us using the details below. We will respond to requests within 30 days (or as otherwise required by law).
Data Retention
We retain personal information for as long as necessary to fulfil the purposes outlined in this Privacy Policy, comply with legal obligations, or resolve disputes. Typically:
- Newsletter subscriber data is retained until unsubscription.
- Affiliate tracking data is retained in accordance with affiliate partner agreements (typically 30-90 days).
- Analytics data is generally retained for 26 months.
- Contact form submissions are retained for 2 years unless you request deletion.
Contact Us
If you have questions about this Privacy Policy, wish to exercise your data rights, or have privacy concerns, please contact us:
Chrome Creative
Email: privacy@chrome-creative.co.uk
Website: chrome-creative.co.uk
We will respond to all inquiries within 30 days. If you are not satisfied with our response, you may lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk.
This Privacy Policy may be updated from time to time. Changes will be posted on this page with an updated "Last Updated" date. Your continued use of the Site following such changes constitutes your acceptance of the updated Privacy Policy.